Rachel Meyer

I don’t know about you, but for me, making a goal is easy. Coming up with a plan to achieve it? Not so much. The bigger the goal, the harder it is to figure out where to start. The longer you try to figure it out, the more impossible it seems. And as the saying goes, a goal without a plan is just a dream. In the past, I've especially struggled with creating plans for my business marketing. Creating goals like “get more customers” is awesome, but how do you put that into actio

2026 is just around the corner. I know, I can’t believe it, either. As we come to the end of December, most of us are already looking ahead to next year. We’re dreaming about where the next 365 days will take us and (hopefully) creating plans to make those dreams come true. As we reach the end of 2025, you need to spend time reviewing how the year went. Especially in the marketing department, because that's how you actually, you know, get sales. If you're not sure where to st

Your CTA is the last thing standing between your customer and a sale. It entices them across the finish line to take the action you want....

Hiring your first freelancer is scary. You might not know what you’re looking for, what you need, or even how to find a freelancer. I...

The day has finally come. You’ve decided to hire a freelance writer for your small business. Nerves and excitement zing through your...